Summer never disappoints, even when there’s more rain than in the fall or more heat than in Mexico. Just knowing, that the days are long, and light stays on longer is so satisfying. Recurring certainty gives a feeling of stability, but we are not yet 100% there in Ontario. We are fairly uncertain also about the length of vaccine efficiency and what happens next and so forth. Questions which will clarify themselves as time passes by.

The last 2 years have been a huge test: they have tested our patience, endurance, tolerance and self-efficiency. I am usually aiming for predictability and certain order of upcoming events, just like in nature: summer comes after spring, and then there’s fall, and winter. Clarity, simple sequence of events. During this period, it’s been knowing nothing about what to expect, misinformation, lies, doubts and promises which often didn’t turn into actions.

Time doesn’t take into account whether we like being in this mess created by virus or not: it just runs away and, in some cases, – out. This time period will stay in our memory for quite a while. Is the pandemic over yet? In some places and countries, it seems we are winning, and then, a new variant occurs, and we start losing. It looks like this is not the end of pandemic yet. I wish it were, though.

Are you also so much used to wearing a mask that it will seem strange leaving house without it? Or disinfecting surfaces and washing hands for hundred times? I’ve heard that people are having more anxiety attacks, more upsetting days, spending more time doubting themselves and the future. I’d say that is normal taking into account the circumstances. We feel very much entitled to many things and we often take them for granted.

Maybe this is a time when we simply allow the flow to take us? I’ve been always against the flow, against the rules, against demands, commands and external control. However, I find that most current requirements make sense and I comply with them. There is a lot of scientific evidence on how we survive. I’m happy that after spending more than a full month on a computer and on the phone, we finally got both vaccine doses. It’s three weeks now. It is a relief. Some feeling of order? I’m not saying that I feel very safe now, but it’s somewhat reassuring that, most likely, nothing bad is going to happen.

We are not back to any normal yet, although, we’re trying to pretend everything is ok. It will never be the same as it was pre-pandemic. Globalization has its plusses and minuses. One of the biggest troubles: any disaster affecting health becomes global in no time. Unfortunately, global trade is fine, global pandemic – not at all because it is handled inefficiently and as bad as only possible. Do two doses of vaccine ensure you’re done with the virus? Probably not. We’ve already heard Pfizer saying they detected the immunity was weaker after 6 months.

Depending on where you are, you might be fine or not at all. We in Ontario are trying to return to life without virus. I hoped people would love to attend the outdoor art classes now, after almost two years of everything online. It doesn’t seem so. Not much response because there’s also no place where to get attention, not even one specific place. Facebook just wants me to spend more money so that they would show to somebody what I publish. Well, Facebook, it’s been two very tough years, so nothing goes to you. I won’t even mention other media sites. If you’re not an influencer, post whatever you want, hardly anybody will see it. The problem is also that everybody is selling something, and buying happens mostly from the huge global outlets, go outcompete those.

I was reading how a marketing expert said she just made a million giving advice. Have you also noticed that teaching somebody to make money always results in high profits? Everybody is attracted to read about “make-money-quick”, or watch it, or listen to it. Unfortunately, it will always depend on your location, digitalization level, type of thing you do, demand for what you do and the basic mindset of your potential customers. However, it will mostly depend on how much you can invest in what you do, how much you can spend on advertising, help and specialists and creation of your product. Do you think I’d had any problem if I could run my ads every hour on numerous TV channels or have them everywhere sneak up on you on the internet?

The presence and visibility are the biggest problem.

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When I started writing this blog and created the other blog and art website, I thought it would result in some extra attention. I’ve got blog friends, nice people to talk to online, that’s true. I spend a lot of time posting, returning likes and answering to comments. For art blog, a post usually takes about 2 weeks in making because I usually have to paint what I’d like to show, then take photos (what a hassle!) and then, putting it up is easy, but, altogether – very, very time-consuming. Basically, I’ve spent abnormal hours dealing with both blogs, and return is great when it comes to online following and friendships, but financially, it’s practically nothing to show for. It still makes sense compared to spending many hours on social media and not getting any traction. Well, it is like this: whatever you do, be influencer and famous, and then even dumb things you say or publish will get lots of publicity.

Global pandemic, global competition, global trade, global profits or losses, – but the effects of all that are very personal, very individual, very painful frequently. I do sometimes long for the time when somebody just drops in, they are happy with what I have to offer, they do not run around to 100 other places before making decision, and life is so simple because everything is in balance, everything happens. I am just wondering how could life become so complex? Getting a simple “yes” or “no” is practically impossible. It takes numerous emails, text messages, back and forth, numerous explanations and waste of time, and then you still don’t know whether you achieved what you wanted.

As always, I will post this very delayed article with a few pictures from my garden. Just like summer, garden never disappoints. Even when I don’t have time, plants just do their thing: they bloom, grow and bring fruit. Compared to everything else, it’s such a winning and rewarding effort. I do take great care of my pictures, but I suppose since I’m not emphasizing the photography aspect, they go unnoticed. As you know, I used to post more frequently, but cannot right now: life is too complex. I am re-opening the studio, moving art classes outdoors, preparing materials, and that takes about 10 hours a day or more.

Wishing you to recharge and rest during the summer! Thanks for reading if you did!